TrailFlyer Outdoor Game
Brand: ENO
Role: Lead Product Designer, Ideation and Concept, Production Lead, Color Designer, Director of Studio Photography, Market Strategy and Storytelling
U.S. Patent Pending Product
Task: Design ENO’s first game.
Using ENO’s foundational brand language and material palettes along with our development of recycled materials I designed a product inspired by an American fan-favorite game yet appeals to ENO’s evolving community of outdoor explorers and relaxers.
This product must:
Align within the ENO Brand Identity - design, material, and product experience
Simple, portable, user-friendly minimal setup
Inspire people to find respite and community in the outdoors, regardless of age or skill level
Leave No Trace
This product would be awesome if:
Explore sustainable efforts: recycled materials / bluesign approved materials
From Backyard Barbecues To Backcountry Campouts - inspired by fan-favorite games, TrailFlyer packs portable fun into your next hangout session or outdoor adventure.
Easy No-Knots-Needed setup for playing on-the-go
All-weather materials and construction
Includes 6 game discs filled with 100% recycled materials
Includes travel-ready stuff sack
Includes 2 premium aluminum ground stakes
Compatible with any tree or anchor point 6"-20" (15-50cm) in diameter
