Task: Design ENO’s first game.

Using foundational brand design language and material palettes along with the development of new recycled materials I designed a product inspired by an American fan-favorite game yet appealing to ENO’s evolving community of outdoor recreation.

This product must:

• Align within the ENO Brand Identity - design, material, and product experience

• Portability and simplicity, user-friendly minimal setup

• Inspire people to find respite and community in the outdoors, regardless of age or skill level

• Leave No Trace

It’d be awesome to explore:

• Sustainable efforts: recycled materials / bluesign approved materials
  

Sourcing recycled content was an important avenue to explore for this project. Alongside material research, we ran a series of tests—in the production studio and the outdoors—to make sure the TrailFlyer discs held up. They needed to fly well for anyone 13 and up, bounce just enough for trick shots without going rogue, and still feel consistent with the story and purpose behind the product.

From Backyard Barbecues To Backcountry Campouts - inspired by fan-favorite games, TrailFlyer packs portable fun into your next hangout session or outdoor adventure.

• Easy No-Knots-Needed setup for playing on-the-go

• All-weather materials and construction

• Includes 6 game discs filled with 100% recycled materials

• Includes travel-ready stuff sack

• Includes 2 premium aluminum ground stakes

Compatible with any tree or anchor point 6"-20" (15-50cm) in diameter